| PO1 | Articulate the fundamental elements and principles of communication in the effective transference of ideas |
| PO2 | Exhibit thoughtful application of domain knowledge in print, broadcast, and new media. |
| PO3 | Integrate theoretical knowledge and hands on training across various media platforms to a diverse audience. |
| PO4 | Apply critical thinking and problem-solving skills as socially responsible producers of media content. |
| PO5 | Emerge as competent, competitive, self-reliant women who aspire for higher studies and research in premier institutions. |
| PO6 | Practice professional values as women entrepreneurs in the media industry. |
| PO7 | Instil globally accepted ethical standards in the media profession with due consideration to socio cultural contexts, and local and global needs. |
| PO8 | Nurture unique style of thinking and expression as media practitioners and formulate communication strategies for development at the local, regional and national levels. |
| PO9 | Demonstrate knowledge of fundamental communication theories and models, and their relevance to visual communication practices. |
| PO10 | Recognize ethical considerations in communication practices, including representation, copyright issues, and the responsibility of visual communicators to their audience. |
| PO11 | Understand the importance of audience analysis in communication, recognizing how different demographics and cultures influence visual message design and reception. |
| PO12 | Understanding of communication principles and showcases projects demonstrating effective visual communication strategies. |
| PROGRAMME SPECIFIC OUTCOMES: |
| PSO1 | Develop and practise effective communication in print, broadcast and new media with an aesthetic bent of mind |
| PSO2 | Integrate theoretical knowledge and practical training in the strategic application of visual communication across a range of media, to a diverse audience, nationally and internationally. |
| PSO3 | Emerge as self-reliant, competent, socially responsible women, aware of the media trends, technologies, and industry practices to pursue higher education and research. |
